In my last post in this series on mistakes in sales leadership, I wrote about Sales Mistake #1: Not Giving Up Soon Enough, where we dissected the opportunity cost inherent in...
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Recent Posts
Mistake #2: Spending Too Much Time Away from Decision Makers
by Garin Hess | Nov 13, 2014 | sales, b2b sales, leadership, ceo
New Flat Design for Consensus Player
by Garin Hess | Nov 08, 2014 | Demo Production, design, sales acceleration, demo automation, DemoChimp, Articles
Flat design has taken the web design world by storm in recent year (no that's not a typo). Rounded, raised with any bit of depth dimension or 'heaviness' are now cast aside in...
read moreProduct Demo Videos Increase Conversions up to 85%
by Garin Hess | Nov 02, 2014 | Demo Production, demo video, sales, sales acceleration, demo, demo automation, DemoChimp
You spend a lot of money and energy bringing people to your website. How do you get them to sign up? Did you know there is mounting evidence that product videos can dramatically...
read more5 Crucial Tips to Recording the Best Product Video
by Garin Hess | Oct 29, 2014 | Demo Production, sales, demo presentations
Recording a software product video can be intimidating. In the coming weeks and months, we hope to post lots of tips and tricks to make the process easy. Today, we’ll focus on the...
read moreResearching Your Competition to Build Your Business
by Garin Hess | Oct 24, 2014 | sales leaders, Business Development, sales, leadership, startups, entrepreneurship, richard branson
Businesses who want to distinguish themselves from competitors often tend to intentionally place out of mind and sight other companies whose products or services compete with...
read moreThe 3 Most Effective Tips That Apply to Every Aspect of Sales
by Garin Hess | Oct 19, 2014 | sales best practices, Demo Production, sales, Marketing, b2b sales, sales acceleration, demo automation
The wording in your product demo means everything. I mean it; you cannot waste a single word because the best product demos are short, and sweet—and very sales driven. Part of my...
read moreDreamforce 2014: Tradeshow Consensus Team
by Garin Hess | Oct 16, 2014 | sales, trade shows, dreamforce, leadership, DemoChimp
Consensus Team @ DreamForce 2014: Consensus sent a contingent of some of our most high powered executives and sales guys to participate in Dreamforce, the mega trade show...
read moreThe 4 Funniest Mistakes We've Encountered (and Made) This Week
by Garin Hess | Oct 14, 2014 | Demo Production, script writing, scripts, sales, Marketing, demo, Articles
“If at first you don’t succeed, try, try again.” I promise I’m not giving you an English lesson. In fact, I have made many of these mistakes myself, and without acknowledging...
read moreThe Benefits of Automation: Can They Apply to Product Demos?
by Garin Hess | Oct 09, 2014 | sales best practices, Demo Production, sales cycle, sales enablement tools, sales, Marketing, b2b sales, sales acceleration, sales automation, demo automation, DemoChimp
We generally think of automation as a way to save time. And we often only think about automating tasks that make us want to pull our hair out with frustration or boredom. This...
read moreThe First 3 Steps to Making Your Promotional Video
by Garin Hess | Oct 04, 2014 | video, Demo Production, demo video, Marketing, promo video, demo, content marketing
There are so many different types of marketing videos these days, it’s hard to keep track of what purpose each type is trying to serve. When I asked a coworker/sales exec what...
read moreThe Difference Between Scripts: Training Videos vs. Product Demo Video
by Garin Hess | Sep 30, 2014 | Demo Production, script writing, sales demos, scripts, Marketing, video production, DemoChimp
The New Sales Methodology: 3 Key Relationships
by Garin Hess | Sep 26, 2014 | methodology, sales, b2b sales, leadership, sales automation
By Hilary Bird, Marketing at Consensus, @Hilbonix Today’s sales world is a lot different than it was 100 years ago. The thing is, salespeople haven’t really updated their sales...
read moreApp Update: Introducing Demolytics
by Garin Hess | Sep 21, 2014 | Demo Production, demolytics, sales analytics, demo automation, DemoChimp, analytics, Articles
We recently made a significant release to our system! We're excited to introduce you to the new analytics you will see throughout the app.
read moreHow Much Demo Do You Really Need?
by Garin Hess | Sep 16, 2014 | vision generation demos, peter cohan, Demo Production, sales, Marketing, DemoChimp
By Peter Cohan, Founder and Principal of The Second Derivative Imagine you’ve decided you need to improve your sales forecast and pipeline management system – you are using...
read more4 Tips to Finding a Useful Reseller Partnership
by Garin Hess | Sep 06, 2014 | Business Development, referral partners, sales, reseller, Channel Development
Source: Flickr Alfonso Pierantonio, Licensed under CC One of the most frequent preoccupations (and stresses) of SaaS leadership is how to expand reach and sell to more...
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