The Scaling Presales Blog

Explore original research and thought leadership for Presales, Buyer Enablement, and B2B go-to-market disruption.

    Book Review (Part 2): The Sales Engineer Manager’s Handbook

    By Garin Hess This post is Part 2 of a 4-part in-depth review of "The Sales Engineer Manager's Handbook". Read a summary review and Part 1 here.

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    Book Review (Part 1): The Sales Engineer Manager’s Handbook by John Care and Chris Daly

    By Garin Hess As the Founder of a SaaS company devoted to improving the lives of Sales Engineers and helping sales leaders scale presales through intelligent demo automation, I...

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    Sales Study Shows Anxiety Around Creating Value and Insight

    When we talk about how to build customer consensus, especially in our new environment of larger, more diverse buying groups, the weight sits disproportionately on your ability to...

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    Being a Trusted Advisor is Much More than Doing Your Homework

    What does it really mean to be a trusted advisor?

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    Researching Your Competition to Build Your Business

    Businesses who want to distinguish themselves from competitors often tend to intentionally place out of mind and sight other companies whose products or services compete with...

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