Consensus

The Scaling Presales Blog

Explore original research and thought leadership for Presales, Buyer Enablement, and B2B go-to-market disruption.

    New Flat Design for Consensus Player

    Flat design has taken the web design world by storm in recent year (no that's not a typo). Rounded, raised with any bit of depth dimension or 'heaviness' are now cast aside in...

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    Product Demo Videos Increase Conversions up to 85%

    You spend a lot of money and energy bringing people to your website. How do you get them to sign up? Did you know there is mounting evidence that product videos can dramatically...

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    Dreamforce 2014: Tradeshow Consensus Team

    Consensus Team @ DreamForce 2014: Consensus sent a contingent of some of our most high powered executives and sales guys to participate in Dreamforce, the mega trade show...

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    The Benefits of Automation: Can They Apply to Product Demos?

    We generally think of automation as a way to save time. And we often only think about automating tasks that make us want to pull our hair out with frustration or boredom. This...

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    The Difference Between Scripts: Training Videos vs. Product Demo Video

     

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    App Update: Introducing Demolytics

    We recently made a significant release to our system! We're excited to introduce you to the new analytics you will see throughout the app.

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    How Much Demo Do You Really Need?

    By Peter Cohan, Founder and Principal of The Second Derivative Imagine you’ve decided you need to improve your sales forecast and pipeline management system – you are using...

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    How Demo Automation is the New Printing Press

      The printing press revolutionized the world by making knowledge easily and quickly accessible to anyone. Before its arrival, all written material had to be hand copied. So how...

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    Are Product Demos a Waste of Time?

     

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    Delivering Effective Product Demos Tip #1: Don't Demo

     

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    Explainer Videos Versus Demo Automation

    WHAT IS AN EXPLAINER VIDEO? WordStream defines explainer videos as, “short online videos used to explain your company’s product or service”. Their purpose is to educate your...

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    Embracing Entrepreneurship: Finding Yourself

    Know thyself. -- Inscription on Ancient Greek Temple This above all: to thine own self be true, And it must follow, as the night the day, Thou canst not then be false to any...

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    Demo Automation for Marketers

    Demo automation is an excellent example of sales 2.0: a thick blend of sales and marketing systems working together to generate, qualify, and close leads.  We've already looked at...

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    Demo Automation: Making Sales 3x More Productive

    Doing live product demonstrations is such an area of inefficiency in the sales process that you can gain amazing increases in productivity using demo automation. Using self...

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    CONSENSUS™: More Than a YouTube Demo

    When it comes to sales and marketing videos, YouTube has become the go-to platform and the platform that all other ones are measured against. Why? Because YouTube is free,...

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