The Scaling Presales Blog

Explore original research and thought leadership for Presales, Buyer Enablement, and B2B go-to-market disruption.

    3 Ways You Can Use Sales Automation to Convert More Leads

    What are the ways you can utilize sales automation to convert more leads? Using email as much as possible Finding out what content you can use again Implementing effective...

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    How Machine Learning and Artificial Intelligence Influence Sales Enablement Tools

    How do machine learning and AI influence sales enablement tools? The implementation of AI-based salesbots Working as more naturally interactive chatbots Cultivating better...

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    Why Marketing and Sales Need to Get Extra Cozy

    You see those marketing guys sitting across the room? You know, the team that sends you unqualified leads that you have to toil over to convert into closed sales? Well, it’s time...

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    Prospecting and Selling with Demo Automation

    At CONSENSUS™, we talk a lot about demo automation, what makes a great demo, how to leverage your demo in social media, how to make your live demo more effective, etc. Something...

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    Demo Automation for Marketers

    Demo automation is an excellent example of sales 2.0: a thick blend of sales and marketing systems working together to generate, qualify, and close leads.  We've already looked at...

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    Contacting Leads and the Science of Selling


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