Consensus

The Scaling Presales Blog

Explore original research and thought leadership for Presales, Buyer Enablement, and B2B go-to-market disruption.

    What is Demo Automation?

    One of the most inefficient, costly, time consuming but critical steps in the sales process is the live product demonstration (usually known as just "the demo"). Ask any B2B sales...

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    11 Tips on Delivering a Memorable B2B Product Demo

    Product demos are tough. I mean, really tough. Depending on your sales funnel, it may be the first time you get some real face time with the prospect. After watching countless...

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    3 'You Should Be Fired' Product Demo Pitfalls and How to Avoid Them:

    Photo CC: Sean MacEntee Product demos are likely the most important interaction you will have with prospects throughout the sales process. So why are so many demos flat-out...

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    Infographic: Shortening the Sales Cycle with Demo Automation

    Long sales cycles are at the top of the list of the most common issues that keep sales managers up at night. You start the month with a prospect pipeline that seems to have you...

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    Is Your Sales Demo Costing You Leads?

    Your sales demo strategy is something you should reevaluate often. No two prospects are the same and what’s relevant is always changing. The purpose of this blog post is to...

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    Delivering Effective Product Demos Tip #1: Don't Demo

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    How to Avoid Bad Sales Demos by Using Old School Wisdom

    Think back to when you were a fourth or fifth grader and assigned your very first solo presentation. You got an adrenaline rush just thinking about doing that presentation due...

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    2 Reasons Why You Need to Cut Your Demo from 2 Hours to 11 Minutes

    By Katie Anderson, Lead Scriptwriter at Consensus, @KMussman When you’ve done demos for years, it may seem a little odd to suddenly decide to take it from a two-hour...

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