Consensus

The Scaling Presales Blog

Explore original research and thought leadership for Presales, Buyer Enablement, and B2B go-to-market disruption.

    4 Ways Sales Automation Fuels Business Growth

    What are the ways in which sales automation fuels business growth? They help you know more about your customers Leading you towards saturating the top of the sales funnel ...

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    Meet the Modern B2B Buyer(s)

    Shelley Cernal of Knowledge tree recently wrote about the "Modern B2B Buyer," and 5 things salespeople need to know.

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    Effective B2B Sales Tip: Rethink Your Overreliance on Email

    If you’re a salesperson, chances are, you spend a lot of time in your inbox.

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    6 Things Junior Developers Should Learn Right Away

    Check out this great, in-depth guest post from the CONSENSUS™ development team. Authors include Fumiko Richards, Stephen Felt and Rosy Grimaud. 

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    Providing the Right Tools to Buyers at the Right Time: The Key to Proving Value

    What makes a buyer agree to a sale at a higher price point, rather than digging for a discount?

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    Emotional ROI, Part 2: Selling the Pain of Change

     

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    Emotional ROI, Part 1: The Risks of B2B Buying

    What do you sell? Is it a product? A solution?

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    What are Product Integrations and How Can They Be Useful to You?

    By Scott Rafferty @Scott_Rafferty These days product integrations are one of those buzz terms you hear about on an almost-annoying frequency. Well, there’s a good reason for that...

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    Evaluating Resellers 101

    So you’ve gathered a pool of good reseller candidates; they’ve expressed interest in exploring a partnership, and now it’s time for you to start screening who you want to do...

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