Consensus

The Scaling Presales Blog

Explore original research and thought leadership for Presales, Buyer Enablement, and B2B go-to-market disruption.

    John Cook

    Recent Posts

    Webinar - Quit Wasting Your Wasted Demos

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    Presales webinar with Delia Parman

    Webinar - Reconstructing Presales

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    "Selling Is Hard. Buying Is Harder." is the definitive work on Buyer Enablement.

    We literally wrote the book on Buyer Enablement, and it's already an Amazon Best Seller!

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    Webinar - Potential Pitfalls When Scaling Presales

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    Webinar - A Seat at the Table; How Presales Achieves a Strategic Voice

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    Panel: To Discovery and Beyond

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    Panel: Remote Presales Strategies

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    Scaling Presales Webinar: 8 Proven Strategies

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    Webinar: Sales Engineer Salary & Workload

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    Presales webinar banner: the 6 demo types and where they belong

    Webinar: The 6 Demo Types and Where They Belong

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    Webinar: Buyer Enablement Is the Only Strategy That Matters

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    What Is A Solutions Consultant? Deep Expertise and a Demo Crunch

    What Is A Solutions Consultant? The role of a Solutions Consultant is often misunderstood, not least because it goes by so many names. In fact, there’s a bit of a circus of...

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    Webinar: The Perfect Presales Demo Environment with Peter Cohan

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    Webinar: How To Craft Razor-Sharp Sales Questions

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    Webinar: Building Buying Consensus: Lessons From 20 Years of Research

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