Consensus

The Scaling Presales Blog

Explore original research and thought leadership for Presales, Buyer Enablement, and B2B go-to-market disruption.

    John Cook

    Recent Posts

    Webinar- Seven Skill Levels for Stunningly Successful Discovery

    Many sales and presales practitioners say they are skilled at doing Discovery – but are they?   Where are you on this progression?

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    Webinar- What is Presales? I Don't Remember! with John McGann

    The Lines are Blurring …   Sales is Presales Post-sales was always Presales Marketing is Presales (what??) Presales is...

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    Webinar - 2021 Sales Engineering Compensation & Benchmark Update

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    Webinar - Selling in the Gaps and the Sales/Presales Relationship Revolution

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    Webinar - Quit Wasting Your Wasted Demos

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    Presales webinar with Delia Parman

    Webinar - Reconstructing Presales

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    "Selling Is Hard. Buying Is Harder." is the definitive work on Buyer Enablement.

    We literally wrote the book on Buyer Enablement, and it's already an Amazon Best Seller!

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    Webinar - Potential Pitfalls When Scaling Presales

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    Webinar - A Seat at the Table; How Presales Achieves a Strategic Voice

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    Panel: To Discovery and Beyond

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    Panel: Remote Presales Strategies

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    Scaling Presales Webinar: 8 Proven Strategies

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    Webinar: Sales Engineer Salary & Workload

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    Presales webinar banner: the 6 demo types and where they belong

    Webinar: The 6 Demo Types and Where They Belong

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    Webinar: Buyer Enablement Is the Only Strategy That Matters

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