The Scaling Presales Blog

Source: Flickr Ronaldo Ferreira, licensed under CC I was talking with my friend Danielle who has been in the sales and consumer feedback industry. We got on the subject of...

Somewhere I read once: "Without constraints, innovation diffuses in every direction." The constraints when trying to solve a problem through innovative solutions might be the...

Source: Flickr, Hiking Artist, licensed under CC There are many different sales methodologies out there in the world and all of them claim to have the most effective sales...

By Katie Anderson, Lead Scriptwriter at Consensus, @KMussman Source: Flickr Ronaldo Ferreira, licensed under CC How do I make a product demo? Whether you need to spend...

WHAT IS AN EXPLAINER VIDEO? WordStream defines explainer videos as, “short online videos used to explain your company’s product or service”. Their purpose is to educate your...

What is Asynchronicity? The term asynchronicity has become quite the buzzword in the software and technology world. Put in customer terms, asynchronous technology gives the...

Source: Flickr, Pete O'Shea, Licensed under CC Great writing is a key ingredient to making an awesome demo video. Since becoming a scriptwriter for product demos, I have...

By Katie Anderson, Lead Scriptwriter at Consensus, @KMussman When you’ve done demos for years, it may seem a little odd to suddenly decide to take it from a two-hour...