Consensus

The Scaling Presales Blog

Explore original research and thought leadership for Presales, Buyer Enablement, and B2B go-to-market disruption.

    Get Off the Phone: There Is More to Sales Follow-Up

    Yes, follow-up.

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    Avoid Agreement By Veto: 4 Ways Buying Consensus Has Changed

    If you’ve tried to sell software or services lately, you probably felt that your conference line has gotten a little crowded.

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    Sales As Trusted Advisors: Caring As a Competitive Advantage in B2B

    Salespeople are often despised.

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    Is Your Sales Team Staring Into a Buying Group Black Hole?

    Image credit: sciencefiction.com

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    Sales Can Find a Competitive Advantage by Going Old-fashioned

    What has technology done to Sales?

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    A New Way SDRs Will Help Close Enterprise Sales

    This article was written by Ellen Lewis, an Enterprise Account Development Manager for Consensus. A version of this article appeared on LinkedIn Pulse.

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    A Look Into the Future of Sales — Account Based Sales Development

    Written by Jake Reni, Sr. Director of Sales at Consensus, @jakereni. This excerpt on Account Based Sales Development was taken from a post originally featured on The Creative...

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    It's Time to Serve Relevant Content to Your Buyers

    If you’re in Sales, you’ve probably told people in Marketing that you can never get enough great content to send out to prospects and buyers and keep them engaged. You’ve probably...

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    Is Cognitive Distortion Keeping You from Succeeding in Sales?

    "Jumping to Conclusions – you skip ahead in your mind that your buyer will not move forward – and they don’t. Some people don’t even call when they are supposed to follow up for...

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    Two Forces that Help Customers Move Beyond Price

    One of the more concerning aspects of the rising number of stakeholders involved today, is the difference between them. Most now come together from a variety of functions,...

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    How to Close a 70k Deal in 30 Days

    One shared challenge that pops up in every sales executive’s game plan is the need to convert an inquiry-based contact (INQ) into a marketing qualified lead (MQL). An even more...

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    How Do You Build Buying Consensus? Only Consensus Knows.

    When a group of people must agree on a place to eat, disaster abounds. One person will inevitably try to choose McDonald's, just to see if there’s anyone else on earth who yearns...

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    Guest Post: Norman Behar of SRG on Facilitating Agreement in the Sales Process

    Editor’s note: The topic of B2B buying consensus is crucial in Sales today. Several analyst firms, including CEB, SiriusDecisions, and MHI Global, have published studies on the...

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    How to Get Customized Content to Buyers Before Sales Can Arrive

    By now, you’ll be hard-pressed to find a salesperson who doesn’t extol the virtues of being able to deliver customized content to their prospective buyers.

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    How Technology Can Help Sales Teams Get on the Same Page

    Your salespeople aren't robots.

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