The Consensus platform helped the Impartner marketing team solve many of their day-to-day challenges while proving, through analytics, that a demo automation strategy works....
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Impartner: PRM Solution Increases Leads by 10x Using Consensus
by Garin Hess | Jan 24, 2016 | Case Studies, Articles

Enterprise Customer: Company Sees 68% Shorter Sales Cycle Using Consensus
by Garin Hess | Jan 23, 2016 | Case Studies, Articles
This enterprise customer is a cloud-based software company that is part of a multibillion-dollar global enterprise. As with many sales opportunities, selling software into offices...
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The Agile Sales Tech Stack: A Guide to Growth Through Leveraging Key Technologies
by Garin Hess | Jan 23, 2016 | e-books, Articles
“Where do I start?” is one of the most common questions asked about the sales tech stack. Building the right stack seems daunting, risky, expensive, and too complex. There are so...
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CleanTelligent: SaaS Increases Close Rates 20% Using Consensus
by Garin Hess | Jan 22, 2016 | Case Studies, Articles
CleanTelligent is a widely successful software company. Still, they experienced some sales obstacles including giving repetitive product demos that didn’t address real business...
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The Essential Guide to Shortening the Sales Cycle
by Garin Hess | Jan 22, 2016 | e-books, Articles
Any salesperson that works with mid-market or enterprise clients knows the pain of a long sales cycle. When decisions are being made that will impact a company for months or even...
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Generate More Sales-Ready Leads with Intelligent Marketing Demos
by Garin Hess | Jan 21, 2016 | e-books, Articles
Instead of bogging down your live sales conversations with repetitive and generic product information, an Intelligent Automated Demo gives each decision maker a personalized demo...
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The Essential Guide to Giving the Perfect Sales Demo
by Garin Hess | Jan 20, 2016 | e-books, Articles
In this guide, we outline what has worked for a variety of different software and technology companies, including tailoring your demos to each individual prospect, developing...
read moreCut Through the Red Tape of Buying Agreement for B2B Buying Decisions
by Garin Hess | Jan 18, 2016 | b2b, sales, b2b sales, buying consensus
"When I think of red tape, what I think about immediately for a B2B complex sale - and marketing automation is definitely complex - I think about consensus. Consensus is hard to...
read more7 Data-Backed Sales Best Practices
by Garin Hess | Jan 14, 2016 | buying panel, b2b, sales, b2b sales
"Many of you have likely heard the analysis by Corporate Executive Board that B2B customers have completed nearly 60% of their purchasing decisions before ever speaking with a...
read moreThe Challenger Model and Sales Enablement - Better Together
by Garin Hess | Jan 12, 2016 | b2b, consensus selling, sales, b2b sales
"We know that a key component of effective Challenger selling is process discipline, and the Sales Enablement platform, well, enables a big portion of the required discipline. It...
read more7 Signs You Need a Sales Enablement Solution
by Garin Hess | Jan 07, 2016 | sales enablement, sales, b2b sales
By Hilary Bird, Marketing Manager @Consensus, @Hilbonix
read moreThe Proven Science How a Short Animated Video Instantly Grabs Your Audience’s Attention
by Garin Hess | Jan 03, 2016 | b2b, sales, Marketing, b2b sales, content, consensus
As a sales or marketing professional, how do you effectively engage with buyers of your product or service? Do you use phone calls, whitepapers, email, case studies? Sure, these...
read moreFive Key Sales Enablement Takeaways from 2015
by Garin Hess | Dec 22, 2015 | b2b, sales, buying consensus
It sounds cliché, but it’s hard to believe the year is almost over! 2015 has been full of unexpected twists and turns for many organizations, and when it comes to Sales...
read more4 Practical Steps for Better Sales Technology Adoption
by Garin Hess | Dec 16, 2015 | sales enablement, sales software, sales, b2b sales, saas
Why Building Buying Consensus is No Longer a Sales Problem
by Garin Hess | Dec 10, 2015 | b2b, sales, buyer's journey, b2b sales, buying consensus
As a sales professional, it never gets easy when you finish giving a demo to a prospect and they respond with, “thanks, this is great, let me share it with the rest of my team.”...
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