Consensus

The Scaling Presales Blog

Explore original research and thought leadership for Presales, Buyer Enablement, and B2B go-to-market disruption.

    Single, Standard & Advanced Sales Demos…When to Use What?

    Consensus offers multiple ways in which you can leverage video content. We like to break these down into three different types of “demos”:

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    How We Used Video to Drive $44K From Our Unsubscribers

    As a marketing or sales professional, you're aware of the power of email marketing for lead generation. Part of email marketing is unsubscribers; people opting out of email...

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    Reach the Global Market: Send Personalized Demos in a Prospect’s Native Tongue

    If you’ve ever traveled outside the United States, there’s a good chance you’ve encountered a new culture, language, and people. If you’re like me, you probably went shopping...

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    Using "Intra-viral" Automated Demos to Discover and Engage the B2B Buying Group

    How can we leverage the concept of something "going viral" in B2B sales? Isn't this usually a marketing thing? To close B2B sales faster, we need to discover and engage the...

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    Accelerate Pipeline Production: The Power of Personalized Demo Automation in Pre-Sales

    While all the glory may be in the closed deal, we can’t forget that the effort we invest in marketing and pre-sales is what landed us the seat at the table in the first place....

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    Three Levels of Branching Demo Automation

    The patented branching demo automation technologyy that drives CONSENSUS enables prospects to self-select their way through personalized video demo of your product or solution...

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    The Sales Black Box: Are You Tracking Demo Analytics?

    By Garin Hess, Founder and CEO of Consensus, @garin_hess

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    Use Personalized Demo Videos in Inbound Sales

    This How-To Consensus blog is part of the Sales Development Use Case

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    Why Personalized Video is Revolutionizing the Sales Process

    One year ago TechCrunch proclaimed that 2016 would be "The Year of the Sales Stack." They were right; the technology a company adds to its sales stack can really make or break...

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    CEB Summit: Buying Grows Tougher

    By Tate Smith, @goconsensus Recently, CEB held its annual Sales & Marketing Summit.  The headline was simple: Buying grows tougher • 51% - Percent of customers willing to buy,...

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    Who creates all the content salespeople need along the customer’s journey?

    By Hilary Bird, @hilbonix, @goconsensus

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    Consensus Snags #9 in UVEF Top Utah Tech Startups

    By Hilary Bird, @hilbonix

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    Don't Fear Being "Pushy" and Get an All-Access Pass to Decision Makers

    You've got your foot in the door and your prospect is expressing interest in your product. A salesperson's follow-up is absolutely critical to get right because this prospect...

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    [Virtual Event] InsideSales' Sales Acceleration Tech Summit

    At this year’s Sales Acceleration Technology Summit, 25 of the brightest minds in sales technology will reveal the opportunities and solutions they use to increase revenues.

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    Drive Customer Metrics with Demo Automation + Email Marketing

    Let Demo Automation Drive Customer Metrics:  

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