The Scaling Presales Blog

Long sales cycles are at the top of the list of the most common issues that keep sales managers up at night. You start the month with a prospect pipeline that seems to have you...

Your sales demo strategy is something you should reevaluate often. No two prospects are the same and what’s relevant is always changing. The purpose of this blog post is to...

Product demos are one of the Holy Grail pieces of content your sales team has to offer. They can be the deciding factor in making or breaking a sale; prospects get a detailed look...

In my last post in this series on mistakes in sales leadership, I wrote about Sales Mistake #1: Not Giving Up Soon Enough, where we dissected the opportunity cost inherent in...

Flat design has taken the web design world by storm in recent year (no that's not a typo). Rounded, raised with any bit of depth dimension or 'heaviness' are now cast aside in...

You spend a lot of money and energy bringing people to your website. How do you get them to sign up? Did you know there is mounting evidence that product videos can dramatically...

Recording a software product video can be intimidating. In the coming weeks and months, we hope to post lots of tips and tricks to make the process easy. Today, we’ll focus on the...

Businesses who want to distinguish themselves from competitors often tend to intentionally place out of mind and sight other companies whose products or services compete with...

The wording in your product demo means everything. I mean it; you cannot waste a single word because the best product demos are short, and sweet—and very sales driven. Part of my...

Consensus Team @ DreamForce 2014: Consensus sent a contingent of some of our most high powered executives and sales guys to participate in Dreamforce, the mega trade show...

“If at first you don’t succeed, try, try again.” I promise I’m not giving you an English lesson. In fact, I have made many of these mistakes myself, and without acknowledging...

We generally think of automation as a way to save time. And we often only think about automating tasks that make us want to pull our hair out with frustration or boredom. This...

There are so many different types of marketing videos these days, it’s hard to keep track of what purpose each type is trying to serve. When I asked a coworker/sales exec what...

By Hilary Bird, Marketing at Consensus, @Hilbonix Today’s sales world is a lot different than it was 100 years ago. The thing is, salespeople haven’t really updated their sales...