Hilary Bird

Recent Posts

Demand Gen's B2B Marketing Exchange: Top 3 Takeaways

It seems every conference or trade show has sessions that leave people feeling inspired, motivated and intrigued — and then the ones that leave people thinking, “how’d that make it as a session? There was nothing new in there.” I’m happy to share that as my first time attending B2B Marketing Exchange, I had more of those inspired feelings than the latter. I particularly liked the the way that...
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What Personalized Sales Content Really Means

We're obsessed with the concept of "personalizing" everything nowadays. As more B2C marketing and selling strategies seem to bleed into B2B strategies, personalization is no exception. Which is very smart, because at the end of the day, you still need buy-in from individual people - regardless if it's B2C or B2B. And each of these people needs a personalized message that conveys unique value...
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Interactive Content: The Future of the Buyer's Journey

By Hilary Bird, @hilbonix, @goconsensus

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Sales Development: The Hottest Job in Sales Right Now

By Hilary Bird, @hilbonix, @goconsensus

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Use Personalized Demo Videos in Inbound Sales

This How-To Consensus blog is part of the Sales Development Use Case

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CEB Summit: Buying Grows Tougher

By Tate Smith, @goconsensus

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Who creates all the content salespeople need along the customer’s journey?

By Hilary Bird, @hilbonix, @goconsensus

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Consensus Snags #9 in UVEF Top Utah Tech Startups

By Hilary Bird, @hilbonix

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[Virtual Event] InsideSales' Sales Acceleration Tech Summit

At this year’s Sales Acceleration Technology Summit, 25 of the brightest minds in sales technology will reveal the opportunities and solutions they use to increase revenues.

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Dreamforce '16: What You Didn't Miss

By Tate Smith, @goconsensus

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