I previously wrote that if you don't start thinking like buyers, your close rate will plummet. I said, sparking some controversy, that there are no such thing as complex sales…only complex purchases. To do that we need to get into the mind of the buyer.
So what do buyers care about?
First of all, no matter how big the sale is, buyers are still people. That is the first rule in all of sales is...Read More
By Garin Hess, Founder and CEO of Consensus, @garin_hess
"Once they see it, they're hooked." That's a phrase I hear a lot. I can't think of a single sales leader that would not agree that delivering a great demo to a prospect helps increase the chances that the deal will close. Sales teams spend thousands of hours in live demos engaging in one of the most data rich activities, but...Read More
By Garin Hess, @garin_hess
Garin Hess is a serial entrepreneur with over 15 years of hands-on in-the-trenches sales and marketing experience. He has presented at dozens of conferences, founded 2 software companies, and is currently the founder/CEO of Consensus, a personalized video platform that enables sales reps to drive agreement in B2B buying groups. For Garin, nothing else beats cooking...Read More
American Fork-based DemoChimp has raised $2.8 million in a seed funding round led by Peak Ventures, with participation from Albion Financial, Seed Equity, Select Venture Partners, Paul Ahlstrom, Scott Frazier, and Greg Schenk.Read More
Salespeople are blessed with a number of tools these days to quickly prepare, present, and track customized sales materials for a prospect.Read More
So much of business currently moves at a lightning speed, and DemoChimp is one company that believes in its ability to help businesses to keep up.
A Q&A with Consensus™ co-founder and CEO Garin Hess.Read More
When a group of people must agree on a place to eat, disaster abounds. One person will inevitably try to choose McDonald's, just to see if there’s anyone else on earth who yearns for the mushy taste of Fish Bites (the correct answer: no). One person will try to choose Little Caesars because they only have two dollars to their name, but are too ashamed to admit it to their friends. And one person...Read More
DemoChimp, a technology startup company based in American Fork, Utah, developed a Software as a Service (SaaS) application that the company said shortens the business-to-business (B2B) sales cycle by as much as 68 percent and increases sales close rates by up to 44 percent. The company announced it raised $2.8 million in venture capital funding to foster the growth of their intelligent demo...Read More
Why do some sales executives take action while others stick with the status quo?Read More